1. How can the SHSU SBDC help me with international trade?
2. Is my product or service needed in other countries?
3. Do I need to translate my sales literature?
4. Will I need to learn another language?
5. How can I finance my international sales?
How can the SHSU SBDC help me with international trade?
We can help you with the basic requirements to do business outside of the United States. For more in depth assistance, we can refer you to outside resources that can help you with other federal and state requirements.
Is my product or service needed in other countries?
Before you make the decision to "go international" make certain that there is a market for your product or service. State and federal trade development agencies publish trade statistics and country market reports that can help you learn more and make informed decisions.
Do I need to translate my sales literature?
If you are serious about succeeding in the market, it is strongly recommended that you translate your marketing materials into the language of the prospective buyer. You'll also want to convert all measurements from the U.S. system of measurement to the metric system, which is used by virtually every other country of the world.
Will I need to learn another language?
Having someone within your company who is capable of speaking in the language of the culture in which you are doing business demonstrates commitment to the market. While it's true that much international business is conducted in English, to be truly successful you must respect your partners' culture. If necessary, hire a translator/interpreter.
How can I finance my international sales?
A top concern of most new exporters is where to get help at both pre- and post-export financing stages of the export process. Pre-export financing is the financing required of the exporter which covers the period from building the product to shipping. Post-export financing refers to the financing that spans the period from shipment through receipt of payment from the overseas buyer. Government sources of export financing are: SBA Export Working Capital Program and EX-IM Bank Working Capital Guarantsee.